Privacy & Cookies

The Alliance Pharmaceuticals group takes the privacy of its users seriously. We are committed to safeguarding the privacy of our users while providing a personalised and valuable service. This Privacy Policy statement explains the data processing practices of the Alliance group. If you have any requests concerning your personal information or any queries with regard to these practices please contact our Privacy Officer by e-mail at privacy.officer@alliancepharma.co.uk

Our sites may contain links to third party sites which are not subject to this privacy policy. We recommend that you read the privacy policy of any such sites that you visit.

1.1. Information Collected

Personal information is collected by Alliance. Alliance Pharmaceuticals Limited is registered with the UK’s Information Commission as Data Controller in accordance with the Data Protection Act 1998. References in this privacy policy to “ALLIANCE”, “we”, “us”, “our” or similar refer to Alliance Pharmaceuticals Limited and references to “ALLIANCE sites” refer to any of our websites from which you have accessed this privacy policy.
Company: Alliance Pharmaceuticals Limited
Registered Office: Avonbridge House, Bath Road, Chippenham, Wiltshire, SN15 2BB
Registered Number:3250064
Data Protection Registration Number:Z8042809

We collect personally identifiable information about you (your “Data”) through:

  • the use of enquiry and registration forms
  • when you purchase our products via the web site
  • the provision of your details to us either online or offline.
  • The use of Cookies (see the Use of Cookies section further on)

The elements of your Data that we collect may include:

  • Name
  • Job title
  • Company name
  • Company address, phone and fax number
  • Home address and phone number
  • Mobile telephone number
  • E-mail address
  • Payment details such as credit card information
  • Date of birth
  • Market research data
  • Usage statistics

If you are a user of any of our websites we may also collect information that we request from you regarding your use of the service or that we collect automatically about your visit to our sites. Please see the Use of Cookies section below for more details.

1.2. Use and Disclosure of Personal Information

We use your Data for purposes which may include:

  • providing our users with a personalised service
  • processing orders, registrations and enquiries
  • conducting market research surveys
  • allowing users to participate in interactive features of our service, where they choose to do so
  • running promotions
  • providing you with information about products and services we offer (if you agree to receive such information
  • sharing your Data with third party organisations who offer products or services which we feel may be of interest to you (if you agree to this sharing of data and receipt of such such information)
  • contacting you about specific recruitment opportunities if you register for vacancies at Alliance.
  • monitoring compliance with our Terms and Conditions

If you wish to receive information about Alliance products or services, please indicate your preferences using the consent boxes when providing us with your Data.

We may also disclose your information to business partners and to third party suppliers we engage to provide services which involve processing data on our behalf, successors in title to our business or in accordance with a properly executed court order or as otherwise required to do so by law. We reserve the right to fully co-operate with any law enforcement authorities or court order requiring or requesting us to disclose the identity or other usage details of any user of our sites.

We also use information in aggregate form (so that no individual user is identified by name):

  • to build up marketing profiles
  • to aid strategic development
  • to manage our relationship with business partners and to third party suppliers
  • to audit usage of the site.
1.3. Use of Cookies and Other Tracking Devices

There are two types of cookies: session cookies and persistent cookies. Session cookies are created temporarily in your browser’s subfolder while you are visiting a website. Once you leave the site, the session cookie is deleted. On the other hand, persistent cookie files remain in your browser’s subfolder and are activated again once you visit the website that created that particular cookie. A persistent cookie remains in the browser’s subfolder for the duration period set within the cookie’s file.

We may use cookies to help personalise your use of our sites. A cookie is a small piece of information which is sent to your computer’s hard drive by the web server so that the website can remember who you are. This information may include information relating to your use of our sites, information about your computer such as the computer’s IP address and browser type, demographic data and, if you arrived at our site via a link from third party site, the URL of the linking page. If you are a registered user or subscriber this may include your name and email address which may be transferred to data processors for registered user or subscriber verification purposes.

We use information from cookies for purposes which may include:

  • identifying returning users, registrants and subscribers and to allow them to be presented with a personalised version of the site
  • eliminating the need for returning users to re-enter their login details
  • enabling you to move more easily around our sites
  • tracking your use of our sites to better develop our sites in accordance with your requirements
  • monitoring compliance with our Terms and Conditions.

You can delete cookies from your hard drive at any time however this will mean that any settings such as your stored username and password will have to be reset. You can set your internet browser so that it will not allow cookies to be stored on your computer. This may reduce functionality of the site, prevent access to registration/subscription-only areas of the site and mean that certain features or content will not be available to you. Further information on how to prevent cookies from being stored on your computer can be found on http://www.aboutcookies.org under the ”manage cookies” section. Alternatively go to the help menu within your internet browser.

Our website uses Google Analytics cookies. Information collected by these cookies will be transferred to and stored by Google on servers in the USA in accordance with its privacy practices. For further information of Google’s privacy practices and how this applies to Google analytics, please visit:

You may also refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of ALLIANCE sites. By using this website, you consent to the processing of data about you by those service providers in the manner and for the purposes set out above.

What happens if I say ‘no’ to allowing cookies in my browser? Will the site still work?

The website will still work and you will be able to get the information you need from the site. But as we develop how the site works and offer more sophisticated services through it this will most likely rely on cookies. For example if we begin to tailor the content to your interests as expressed by your browsing behaviour this depends on cookies. If you have declined cookies then this kind of service will not be available to you.

What is the impact for alliancepharma.co.uk?

If you decline cookies then we will not be able to count your site usage in the statistics that we gather about use of the site. We use Google Analytics to count the number of people who use the site and to analyse how they use it. We do this to make sure that our sites are as good as they can be and this is the primary evidence we use when trying to improve what we offer to users.

If you decline cookies then your site usage won’t be counted and measured in this way so we won’t be able to take your actions into account when analysing data and seeking to improve our service based on that analysis.

1.4. Security Policy

Alliance has appropriate measures in place to ensure that our users’ Data is protected against unauthorised access or use, alteration, unlawful or accidental destruction and accidental loss. User Data may be transferred outside the ALLIANCE group to data processors such as fulfillment houses but they will act only on our instructions to provide the services required.

1.5. Transfer of Data

The Internet is a global environment. Using the Internet to collect and process personal data necessarily involves the transmission of data on an international basis. Therefore, by browsing the Alliance sites and communicating electronically with us you acknowledge and agree to our processing of personal data in this way. By agreeing to our transfer of your Data to third party organisations for them to send you details of products and services offered (as detailed above) you are deemed to provide your consent to any transfer of your Data to organisations based outside the European Economic Area.

1.6. User Access and Control of Data

If you wish to amend any of the Data which we hold about you, or update your marketing preferences, please contact privacy.officer@alliancepharma.co.uk or write to us at our registered address.

All users

In accordance with the Data Protection Act 1998, you may request a copy of the personal information we hold about you by contacting the Privacy Officer by e-mail at privacy.officer@alliancepharma.co.uk or writing to:

Company Secretary, Alliance Pharmaceuticals Limited, Avonbridge House, Bath Road, Chippenham, Wilts SN15 2BB United Kingdom

We may charge the statutory allowable fee for provision of this information.

1.7. Children Under 14

We do not intentionally collect any information on children under 14 years of age. We will undertake to delete any details of such users where a parent or guardian has notified us that any such details have been obtained.

1.8. Changes to this Policy

This policy is effective from 29 June 2012. From time to time we may make changes to this privacy policy statement to reflect any changes to our privacy practices in accordance with changes to legislation, best practice or website enhancements.

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